Build a Practice You Love - Without Burning Out to Get There.
You Graduated Knowing Dentistry. But Not the Business of Running a Practice.
Staff management, patient trust, pricing, confidence… no one taught you that part.
Now you’re in the deep end — overwhelmed, underpaid, and wondering what went wrong.
For over 53 years, I ran a private practice—navigating the same frustrations you’re facing now. Staff who don’t listen. Patients who don’t commit. A practice that drains more than it gives.
We graduated skilled with our hands — but unprepared for the heart of the work: leading a team, speaking about money with calm conviction, and connecting with patients when it matters most.
Through practical coaching, tailored tools, and a deep understanding of the South African dental landscape, I help you turn confusion into clarity—and stress into structure. Whether you're just starting out or stuck in survival mode, it’s not too late to reshape your practice and reclaim your purpose.
You Were Trained to Treat Teeth — Not to Run a Business.
Dental school covered anatomy, occlusion, and how to prep the perfect crown.
But it didn’t teach you how to:
• Hire and lead a reliable team
• Talk about fees without awkwardness
• Handle patient objections with calm, steady confidence
• Turn curious callers into loyal, long-term patients
• Step into the role of CEO — not just survive as an overworked technician
If any of this sounds familiar, you’re not alone. Most dentists feel the same.
The difference? You don’t have to figure it out by yourself.
About This Coaching
This isn’t theory — it’s guidance from someone who’s lived it. With 53 years in private practice, I know the real struggles dentists face: the overwhelm, the leadership gaps, the business blind spots. I offer practical tools, warm accountability, and scripts that actually work — because you deserve to run a practice that doesn’t run you.
What I Do
Coaching That Transforms More Than Just Your Schedule
✅ Sharpen your front-desk team’s confidence and phone skills
✅ Handle patient objections without awkwardness or pushback
✅ Lead with clarity instead of chaos
✅ Improve team morale and unity
✅ Build patient trust that lasts
✅ Shift from fee-for-service survival to meaningful success
Is This You?
You’re a skilled clinician—dedicated, hardworking, and proud of the care you give.
But somewhere between running the practice and running yourself ragged… something’s off.
You might be ready for coaching if:
• Your team depends on you—but still misses the markYou’ve had one too many no-shows, objections, or burned-out mornings
• You know your clinical care is excellent, but patients don’t always feel it
• You want to lead without nagging, micromanaging, or losing your cool
• You’re doing everything yourself… and it’s not sustainable
Who’s This Is For
✔ New or mid-career dentists feeling overwhelmed and under-supported
✔ Clinicians trained in dentistry—but not in business or leadership
✔ Practice owners ready to move from surviving to leading—with confidence and clarity
If that sounds like you, you’re in the right place.
The tools are here. The coaching is ready.
The next move is yours.